Cloud of knowledge

Business Geek: Smart Women on Twitter, Ads for Generation Y and Other Weekly Hits

Inc .: 8 Ways to Drive Generation Y Customers

The publication talks about how to hook the most economically active young audience from generation Y - people born in 1982-1993. They do not pay attention to traditional marketing campaigns, they are used to using mobile devices and respond better to more interactive ways to attract attention. Accordingly, they will like videos and infographics, a quick reaction to their criticism or suggestions on social networks, as well as the opportunity to find out the opinion of a star or an expert about the product.

Wired: Another Alternative to Famous Social Media

In recent years, entrepreneurs have tried to create countless alternatives to Facebook and Twitter. But no one has yet succeeded. Michael Powers decided to make another attempt. His project Trsst also allows you to publish short messages. But unlike the world's most famous microblogging service, it uses a cryptographic cipher for private messages, so that they do not become the property of the government. A very relevant idea for the United States, where users are frightened by the stories of Edward Snowden about how the authorities are watching them.

Businessweek: How changing the fast food chain menu led to higher prices

The publication writes that after McDonald's announced a new menu, chicken prices soared in the United States. The company expects to sell 250 million chicken wings. This news triggered a rise in market prices. If in 2011, the wings were worth 90 cents per pound, now they are more than $ 2. And their value continues to grow.

Fast Company: 25 smartest women
on twitter

A photo compilation of the most intelligent women microblogging on Twitter. Among them are Flickr founder Katarina Fake, Rosabeth Moss Kanter of Harvard Business School, and The New York Times editor Jennifer Preston.

Wired: Funny things from a catalog of office equipment 30 years ago

The publication found an old catalog, readers of which were offered to buy one of the first computer models, a boombox, a film camera and a cassette player. A nostalgic selection of what you could have dreamed about 30 years ago.

Watch the video: Generation Like full film. FRONTLINE (February 2020).

Popular Posts

Category Cloud of knowledge, Next Article

The customer is always right: waiters versus visitors
People

The customer is always right: waiters versus visitors

Vasily Bykov walked through the Moscow cafe and asked the waiters what they did not like about the visitors. I hate those guests whom you serve at 100%, and they bastards do not leave a tip. Goons! Some girls, when a man leaves for tea, and then goes to the toilet, take the money for themselves. And then there are men who look at you with a lascivious, piercing gaze and think about dragging them somewhere.
Read More
How to turn an abandoned house into a children's center
People

How to turn an abandoned house into a children's center

At the end of last year, the old house in the Arbatskaya area found a new life. The rickety wooden mansion was repaired, the facade was painted, and children's laughter is now heard from the windows. All this is the work of Vera and Oleg Stepanov, the Moscow family and the parents of four children who last year renovated an old house in the center of Moscow, moved there and opened children's studios there.
Read More
Non-olympic games
People

Non-olympic games

It’s not the first season that they’ve been playing the Mafia on TV.Twister is the most common form of communication between people at picnics and home parties. Scrabble replaced the Sunday self-education program for many, and after the release of Inglourious Basterds last year by Tarantino, almost every forehead hung a color sticker with the name of Michael Jackson or King Kong.
Read More
On the fence it says
People

On the fence it says

Two weeks ago, a bill was submitted to the State Duma of the Russian Federation, according to which it is proposed to penalize inscriptions and graffiti of an extremist nature on fences and walls not only by their authors, but also by the owners of the building on which these works appear. According to MPs, "citizens are forced to review such inscriptions daily" and "this phenomenon has swept almost all the settlements."
Read More